The green accent color provides contrast and is also the color of a pepper. An image of a cactus on one side and a sombrero on the other symbolizes the American Southwest and Mexico. A good example is Taqueria & Pupuseria EL PASO, which features bold, red letters that resemble red peppers frequently used in Tex-Mex food. As a result, it is important to put some thought into your business’s logo design.Ī business logo’s primary purpose is to indicate what field the company is in, and this logo effectively communicates what kind of food the truck sells.
When you are trying to capture the attention of hungry people, especially during the lunch rush, a good food truck logo can mean the difference between stopping by to see what you have to offer or moving on to one of your competitors’ trucks.
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